Search engines have a limited number of pages that they crawl on your site every day. When they encounter a product detail page with an out of stock item, creating a soft 404 error, your crawl budget is reduced.
Less crawl budget = Less of your items getting indexed = Fewer opportunities to sell products = Major Bummer.
After installing SoftTail on your site, when Google goes to visit these pages, they will no longer interpret them as soft 404's and these pages will no longer be seen as errors that hurt your site's SEO.
We've tested that it works on the SmartEtailing™ platform.
Check out how to validate your fixes in this helpful Google's Support article.
You'll be directed to our onboarding page where you'll download the codeblock that works on your site, and copy and paste it into your website.